Monthly Archives: April 2012

The Lowdown | Volume 9

This week in the Lowdown CHCH apologises to its viewers for some inappropriate footage, we ask the question “is the digital world killing creativity?”, Facebook learns that its not above the laws of advertising,  Google makes a big push in … Continue reading

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Dr StrangeMedia

Or How I Learned to Stop Worrying and Love Social Media Being under 25, I know most of my generation has never seen Dr. Strangelove, but the lessons it teaches us about war, politics, and human nature are still relevant … Continue reading

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The Lowdown | Volume 8

Welcome to this week’s edition of the Lowdown where we are taking a look a web giants guarantees regarding its online GRPs, how the Blue Jays are turning to social media to better connect with their fans, the Titanic’s 100th anniversary, custom … Continue reading

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The Lowdown | Volume 7

This week in the Lowdown we look at Facebook’s acquistion of Instagram and what it means for mobile ads, Google’s sci-fi fashion statement, the new Masters Champ, the attention span of today’s youth and the science of gathering social media … Continue reading

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New York, New York

Last weekend the entire OKD Marketing team spent 3 jam packed days in New York City!  We took a double decker bus tour through Manhattan, visited the John Lennon Memorial, hopped on a ferry to see The Statue of Liberty … Continue reading

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Social Audits: In Social Media, knowing is more than half the battle

Here at OKD, we believe that before any Social Media campaign can be planned, you need to know the lay of the land, and that means performing a social media audit.   There is no set formula on how an audit … Continue reading

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The Lowdown | Volume 6

It has become common place for companies to show off their lighter side on April Fools Day.  This year, April 1st was no different with many companies trying to vie for the publics attention with various pranks.  Here are four … Continue reading

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