Tag Archives: Data

It’s a Nerd’s World

It’s a Nerd’s World Now In this industry, we may all want to be Don Drapers, the person who sees the big picture, and delivers the big results.  But the truth of the matter is much less glamorous, and clients … Continue reading

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Data Driven Results – Achieving Better ROI through AdWords Optimization

The power of being where your consumers are is very important in business today.  And when it comes to reaching consumers with your message few marketing services are available which are as easy to use and versatile as Google Adwords . … Continue reading

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OKD Integration – Search, Social, and Display

In the past, it has been a challenge to convince clients that they need to be investing in search engine marketing, social media, or display advertising.  This has traditionally been because of how new these mediums are for advertising.  Today, … Continue reading

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The Lowdown | Volume 12

This week in The Lowdown we look how MTV is trying to create a social buzz around its Annual Movie Awards, what the data tells us about Social Media, Charlie Sheen and how he has branded his new image, the … Continue reading

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The Lowdown | Volume 7

This week in the Lowdown we look at Facebook’s acquistion of Instagram and what it means for mobile ads, Google’s sci-fi fashion statement, the new Masters Champ, the attention span of today’s youth and the science of gathering social media … Continue reading

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