Tag Archives: Facebook

Why Facebook is better for business than it is for you

True or false: Facebook has made the world a better place. Sure, I find it interesting to see what my Grade 8 class has been up to over the years and, yes, Facebook made organizing a bachelor party much easier … Continue reading

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#Socialnomics

It is no secret our world is becoming increasingly more social each day. We live in a world where more people own a mobile device than a toothbrush, where 1 in 5 couples meet online, and what happens in Vegas … Continue reading

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Facebook Updates News Feed Algorithm

Facebook has given brands a new way to reach a larger audience. As of Tuesday, when a Facebook Page tags a separate brand in a post, that post will have the potential to  be seen by people who like or … Continue reading

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Facebook Ramps up Targeting

In an attempt to gain more advertising dollars, Facebook has improved its Core Audience targeting options.  In the coming weeks, advertisers will receive enhanced ability to target users based on location, demographic, interests and behaviours. For example, advertisers will now have … Continue reading

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What’s going on with Facebook?

Today is Facebook’s 10th Birthday! Over the years, we have seen Facebook, and its creator Mark Zuckerberg change drastically. Facebook has gone from a social network exclusively to US college students to a way of life, and now the way we … Continue reading

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Social Media 101: Build Your Facebook Page

In the previous post, we looked at the steps you need to take before you consider starting a Facebook page.  Today, we go over the steps needed to build your page. Get Your Name Facebook will allow you to choose … Continue reading

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Social Media 101: Setting up a Facebook Page

In this series, we will look the basics of what every business should know when they step into the Social Media World. Introduction We live in an age where consumers are spending more time on Facebook and other social networks … Continue reading

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Facebook’s New Product Announcement

Facebook sent out invites for a new product announcement, happening on June 20, to a select group of people (I was not one of them) with a simple message: A small teams has been working on a big idea Join … Continue reading

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Facebook Introduces #Hashtags

Facebook has been talking about this for months now, but Hashtags have finally arrived! Like most of their releases, hashtags are available to a select group of consumers and businesses, with the general roll out occurring of the coming weeks. … Continue reading

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The King is Dead

The King is Dead, Long Live the King This was quoted to me by one of the founding partners of OKD when I proposed a new social media model.  At first I was offended by his dismissal of my new … Continue reading

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