Tag Archives: twitter

#Socialnomics

It is no secret our world is becoming increasingly more social each day. We live in a world where more people own a mobile device than a toothbrush, where 1 in 5 couples meet online, and what happens in Vegas … Continue reading

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Real-Time Marketing

On March 2, Hollywood’s biggest and brightest stars will take the stage at the 86th Annual Academy Awards, all hoping they will get to take home a 13 ½ inch, 8 ½ pound Oscar statuette.  However, they won’t be the … Continue reading

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Creating a Successful Twitter Account

As with any media, creating a Twitter account requires planning and commitment.  With over 500 million users, your messages on Twitter have the potential to be spread to many people. However, if you want your campaign to be successful, there … Continue reading

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The Lowdown | Volume 18

This week in The Lowdown Justin Timberlake tries to save MySpace, Replacement Officials in the NFL, the office technologies that are becoming extinct, how marketing education needs to change and an introduction to the inventor of the hashtag.  Enjoy! 1. Justin Timberlake Tries to … Continue reading

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The Lowdown | Volume 17

The Lowdown is back!  Today we look at the social photo industry gold rush, a new way for women to shop for men, how brands win in digital, the 25 funniest people on twitter and finally, the Starbucks diet. 1. … Continue reading

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The Lowdown | Volume 16

This week in the Lowdown its all about the Olympics!  We will look how NBC is thriving in the mist of its #NBCDelayed controversy, the general public’s knowledge of who are the actual Olympic sponsors, London’s Brand Police, how twitter incidents have … Continue reading

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The Lowdown | Volume 15

This week in the Lowdown we are looking at Twitter’s new age verification and what it means to alcoholic brands, Real-Time ads at the Olympics, The end of RIM, Yahoo’s new CEO and the #1 concern for digital marketers. Enjoy! … Continue reading

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The Lowdown | Volume 8

Welcome to this week’s edition of the Lowdown where we are taking a look a web giants guarantees regarding its online GRPs, how the Blue Jays are turning to social media to better connect with their fans, the Titanic’s 100th anniversary, custom … Continue reading

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The Lowdown | Volume 5

This week in the Lowdown we are featuring articles on the new iPad and the problems its causing for some magazines, innovative packaging, Marketers not learning from their social mistakes, the possibility that one social channel could take over and an infographic about … Continue reading

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The Lowdown | Volume 2

This week The Lowdown highlights stories on creativity, engagement of Facebook, the growing trend of retailers perfuming their stores with near-subliminal scents, Pinterest and the making of Movie: The Movie. 1. If Schools Kill Creativity, Can Toys Bring it Back … Continue reading

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