Leveraging Co-op Dollars

foto source

As a chain of over 200 independently-owned, photography specialists, foto source is the national go-to store for beginners and professionals. The chain has built its reputation by carrying unique products and providing more knowledgeable service than that offered by the Big Box stores.

OKD helped fotosource capitalize on their strong supplier relationships, creating brand-specific television spots in partnership with industry-leaders such as Canon, Nikon and Panasonic. foto source members are also supported by an arsenal of digital-marketing tools from; eFlyers and online banners, to social programs, that were all developed with the support of the chain's key suppliers.

Examples

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