Creatures of culture.

It’s the people that make the difference. The personalities and comradery of OKD’s dedicated staff continue to elevate our culture and the work we produce. We’re a collaborative force to say the least. Drawing on all aspects of life and work experience, OKD’s staff are full of vim and vigor–truly multi-faceted creatures of culture. Seeing as we spend many, many hours together, it’s not surprising that the like-minded, know how to have a good time, hardworking staff at OKD get along so well. It’s in our DNA.

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Len puts the ‘O’ in OKD. He’s not only company president, but one of the bona fide founders of the agency. Len cut his teeth on media teams at major Toronto agencies, rising up through the media ranks before moving “account side”. Len’s media background was instrumental in OKD developing its very own in-house media department, which has been instrumental in attracting clients who are looking for media expertise as a key component of their agency’s skill set. As for his day to day, Len continues to provide strategic counsel to many of the agency’s key accounts.

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Have guidelines not rules so you can adjust based on the facts at hand.

Brent brings experience from both sides of the table to OKD Marketing, client-side with 3M Canada and DHL Canada, and agency-side with OKD, Young & Rubicam and Urban advertising + design. Brent’s experience encompasses all stages of the advertising process, with a focus on brand development, revenue-generating programs, partnerships and advertising strategies for companies including The Canadian Cancer Society, Arla Foods, Crock-Pot, Sunbeam, FoodSaver, The UPS Store, and more.

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I’m an optimist and look for opportunities all the time – even in challenging times.

A true believer in less is more, this third-generation ad man has proven experience in art direction and copywriting for CPG, food and beverage, healthcare as well as sports and sports nutrition. His ability to dive deep into key insights that generate compelling creative solutions for our clients has helped set OKD apart from the competition.

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The world needs more wacky.

Adorée has been with OKD for over 20 years. As Senior Director, Project Management, specializing in packaging, collateral, and promotional materials, Adorée’s attention to detail is one of her core strengths. From initiation to execution, Adorée plays a significant role for Sun Gro as the main contact both within OKD and North America wide. Adorée is deadline driven, cost conscious and has a habit of delivering on time and on budget.

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Coffee. Intuition. Superb communication.

Armed with an advanced diploma in Graphic Design from Mohawk College, Alessandra brings and insatiable passion for learning, design and community to OKD. Her work experience ranges from Health Care to Industrial B2B to Retail, and her creative energy makes her a great team player.

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A graduate from the Advertising program at Sheridan College, Amanda’s a big believer in “never stop learning”. Amanda has thrived within the realm of OKD’s account team, some would say she’s a natural and that’s because she is!  With experience in traditional marketing as well as running digital and social media campaigns, this self-professed “grammar cop” is just what the doctor ordered.

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Positivity and a boisterous laugh are contagious and therapeutic.

Becca is responsible for the paid campaigns across social and digital platforms. Her high degree of professionalism and attention to detail allows her to thrive in our fast-paced environment. As a graduate of the Business Administration Marketing Advanced Program at Fanshawe College, and her ongoing training from Facebook and Google, Becca’s understanding of online paid platforms lead to efficient and effective campaigns. Outside of work, Becca brings the same hard-work and dedication to the arena with her hockey team.

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Aspire to inspire.

Brad literally keeps the agency running 24/7 and his dedication to OKD has not gone unnoticed. As President of Titan Microsystems, he specializes in hybrid Mac and PC networks, network security and hardware infrastructure while providing service to a growing cross-section of clientele spanning the area from Niagara to the GTA. Brad and his team have been responsible for seamlessly supporting OKD’s interactive programs at client events and sponsorship programs.

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Hailing from Brock University with an Honours Degree in Business Communications, Brandan is a natural when it comes to developing strong relationships with our clients. His interests in branding, strategic thinking and an unfettered dedication to his craft are just the tip of the iceberg. A team player who is always willing to pitch in, we are glad to have Brendan on our squad.

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Brittney, a Social Media Communicator, arrived at OKD with a background in Journalism and a Public Relations Degree from Griffith University in Australia. No stranger to the world of communication and everything that goes along with it, her fearless dedication and willingness to stare any challenge straight in the eyes, never backing down, makes her a unique piece in the puzzle that is OKD.

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People tend to roll their eyes, but to be honest bad puns are how eye-roll.

Cid ensures that our client’s projects are done on time, on target and on budget. With a Bachelor’s degree in Communications Studies, a diploma in Journalism and Visual Communications, Cid’s determination has made a difference in the fields of marketing, business planning and crisis communications for government, post-secondary institutions, and not-for-profit organizations. Truly one-of-a-kind.

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After an exceptional and rewarding career in healthcare, OKD was fortunate to have Cindy join their team as she brings outstanding organizational skills that continually grow OKD’s social media department. Cindy prides herself on her diligent attention to detail as she makes sure that the social postings on Facebook, Instagram and Twitter are completed on time and that they are 100% accurate.

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After graduating from Western University, Craig stepped foot on Parliament Hill as a legislative assistant, policy analyst and web content manager. After 8 years on “The Hill”, Craig immersed himself in the world of commercial photography, providing marketing solutions for clients the likes of Pita Pit, Mr. Sub, Shoeless Joe’s, Parmalat, Choice Hotels, Lilydale, The Pop Shoppe, and Region of Peel. A great example of a well-rounded marketer.

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Watching a sci-fi movie in the dark with surround sound blasting is my favourite thing to do.

Leave it to Dan to be the life of the party. His natural tendency to apply positivity to his client interactions and determined work ethic is infectious. With a Bachelor’s Degree in Business Communications from Brock University, Dan’s passion for marketing and advertising is well-matched to his Account Executive role at OKD. Did we mention he has a background in event management? Yup.

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Daryl is the Managing Partner of A3H, our “go-to” for print fulfillment and prepress. He grew up around the printing business, or should we say running around the printing business. As a child, he would run around the press his father kept in the basement for his home business! With over 35 years of true hands-on experience, Daryl has been an invaluable asset to OKD.

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The first thing I ever purchased with my own Money was a Commodore Vic 20.

David bridges the gap between our account staff and our digital and media departments, ensuring that our social media programs are highly-measurable and fully-integrated with our clients’ overall marketing strategies. As an “early adopter” of communications technology and social media, David continues to build successful programs by balancing his passion for innovation with “real-time” monitoring of each campaign’s metrics, ensuring that they are all performing at optimum levels.

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Taking 5 minutes to reflect on the important things in my life really keeps me grounded and motivated.

When asked why she works in advertising, her response is simple, “because it’s what I love to do”. With over 15 years of agency experience, Deanne is well-versed in both Retail and B to B marketing. A true prospector of strategy and insight, she is willing to go the extra mile for our clients. Whether via email, phone call or even good old fashioned face-to-face, Deanne understands the importance of communication.

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It isn’t just about listening. It’s about truly hearing what other people are saying.

Ed has produced more than 250 websites since the early 1990s. He is immersed in the constantly changing online world – balancing the possibilities of new technologies and a passion for exceeding client expectations. A former journalist, Ed came to OKD after working as the Editor of Review Business Magazine where, under his guidance, the magazine won Best Business Magazine by the North American Chamber of Commerce.

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A good plan now is better than a great plan later.

With over 3 decades of marketing communications and senior account management experience, “Gabe” leads our B2B and healthcare sector. She brings a plethora of knowledge and experience to each and every brand she touches. This graduate of the University of Toronto not only knows how to get the job done and done right, but she is fluent in English, Italian, Spanish and French!

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My parents taught me to work hard, always do a good job and go after what I want in life.

James is our fully-equipped, more than capable, in-house video editor. Currently enrolled in the Bachelor’s of Film and Television Production program at Sheridan, James is dialed-in on all things post-production. Always on the cutting edge, he draws from his education and background in filmmaking applying fundamental storytelling principals to successfully convey messages to the audience.

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Jennifer is a graduate from the Advertising program at Sheridan College. She comes to OKD with over 10 years of experience buying traditional media on accounts such as Apple, Bell, Subaru, BMO, Coty and Mars. Jennifer is hardworking, organized and loves learning about new media trends. She takes a fresh approach to every media campaign and prides herself in delivering a strong and efficient media buy tailored to the client’s wants and needs.

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To say that Jenn has worked her way through the ranks at OKD, gaining crucial experience along the way, would be an understatement. From her start in a temporary position, to a tour through accounts, Jenn is now our detail-oriented Digital Media Analyst. Google AdWords Certified, Jenn effectively creates, executes and monitors the performance of digital media campaigns that exceed all client expectations.

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My Nan’s love, support and guidance made me the person I am today.

JoAnn brings a diverse range of financial experience to the team at OKD. Having worked in Accounting with Royal Bank and the Pepsi Bottling Group she is no stranger to the many hats that come with working in a marketing communications agency. Fully equipped with an Office Administration diploma from Sheridan College, JoAnn maintains a proficient and professional approach when it comes to keeping our books straight.

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One of my passions is cooking, I love trying new recipes and using my family and friends as my taste testers.

As John puts it, he is OKD’s ‘special projects guy’ and has been highly successful in developing a series of programs for the agency throughout his decade of service. John is a graduate of The University of Guelph, and a master of his trade. John has helped a wide range of OKD clients develop a slew of new sales and distribution opportunities.

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Best advice: Don’t be afraid to fail.

John has over 30 years of print industry experience in all facets of the industry, including “hands-on” experience as a pressman early in his career. John exudes confidence and strong negotiating skills which he has acquired over his decades of experience. Being a strong yet fair negotiator compliments his abilities in print planning, buying and production for OKD clients.

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Julie’s cross-functional management capabilities and background in software and systems development are at the foundation of her 20 years in business-to-business marketing. Her experience includes launching products and opening new accounts (including many with Fortune 500 companies) by driving growth and increasing market share for her clients. Julie’s focus on exemplary customer service is second to none.

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Technology should enhance our lives - not take them over.

Katya brings an inherit interest in creativity, a passion for research, and a deep interest in data. She’s a regular “hawkeye” when it comes to social media content and strategies that make the difference. A Google and Hootsuite Certified Professional, she’s always up to date on all things social, from new media channels, to what’s #trending as you read this. Did we mention she graduated Sheridan’s Advertising and Marketing program with honours, AND has a degree in photography from OCAD? Yeah, she does.

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When I’m not exploring local trails with my Labradoodle, I’m binging Netflix shows.

Our one and only Leanne, a certified AccPac Accounting Software consultant, joined OKD as Accounting Manager in 2005. Not only did she settle in quickly, Leanne has raised the bar for our accounting practices and auditing. As OKD’s brave book balancer and overall stickler for detail, Leanne is a true professional who keeps the wheels turning day in and day out.

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My Dad taught me how to logically think a problem through, which I use in everyday life and work.

As the leader of the creative team at OKD, she is one of the agency’s longest-serving employees. Her great work speaks for itself and has been a cornerstone of OKD’s growth and is directly responsible for many of our clients’ successes. Mary’s culinary creativity has garnered her victory of Reader’s Digest’s “Great Canadian Agency Food Fight Contest”. She creates dozens of recipes each year for OKD client, Arla Foods.

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Megan is student in Mohawk College’s Public Relations post-graduate program.

Michelle sits atop one of OKD’s busiest divisions.  With nearly 20 years of industry experience under her wings, she is known for her negotiating prowess when developing winning strategies for OKD’s ever-expanding clientele. Michelle’s skillset spans the range of media buying and planning for television, radio and outdoor as well as online for social, digital, email and in App. Her comprehensive and unified plans have one thing in common – a keen focus on ROI.

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Life is short people, let’s get along.

A graduate of George Brown and Sheridan Colleges, Nadine puts the “Art” in Art Director. Day in and day out, she’s dialed in. Nadine possesses an impressive ability to stay calm under pressure and deliver solid solutions to our clients’ problems. Not only is she well-versed in the language of design, this Montreal native is fully equipped when it comes to fluency in French.

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The days my sons were born, best days ever.

Nick is OKD’s Digital Media Director and is responsible for delivering web and email-based solutions that turn heads. Nick was instrumental in gaining Google Certified Partner status for OKD, and lucky for us and our clients, Nick’s extensive knowledge pairs perfectly with his unquenchable thirst for conversion-centered solutions. We’re glad this Google Certified “Ad-wordian” is on our side.

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Everyone should have the ability to perform proper research.

With her quiet determination, Nicole works passionately and effectively with every project she’s involved in. Nicole graduated with honours from Sheridan College and George Brown College, in the Business Marketing and Sport & Event Marketing programs, respectively. As a social media professional, event planner, and published author – Nicole thrives in adaptability and truly appreciates the art of the written word.

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What is one important skill every person should have? Spatial awareness.

This honours graduate from the Business Marketing Program at Humber College, has a knack for gaining the trust of clients with her attention to detail, responsiveness and client centric attitude. Pauline has an eye for new opportunities and brings visions to life, while fostering a continued dedication to solid team collaboration. Pauline reflects what it means to go above and beyond, and do great work that resonates with clients, every day.

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Growing up on a farm, Renata learned the lessons of hard work by helping her father care for the horses, including shoveling out the stables. This experience may very well have also prepared her for a career in advertising. A graduate of the Marketing Program at Sheridan College, she continues to work hard and “dig deep”.

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The most important skill every person should have is manners.

Rob is a graduate of the Toronto Academy of Design and Technology and has been crafting websites since the early 1990s PG (pre-google). He is a full stack developer with an impressive wingspan of experience including databases, ecommerce, APIs, security, email, site optimization and more. A musician at heart, Rob just might convince us all that Nashville is the new heaven.

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My superhero vehicle would have robotic arms that moves slow vehicles out of the way.

Hailing from McMaster University, this honours student brings her extensive knowledge of business and communications to work every day. Sarah’s career in marketing has seen her successfully navigate the landscapes of both b2b and b2c, as well as marketing research. Sarah is Google Certified and has diploma in digital marketing. This hardworking, organized multitasker balances her professional persona with a passion for creativity.

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Since 2013, Shah has called OKD home. A full stack web programmer with a wealth of agency and international experience, his credentials boast an Advanced Diploma in Computer Programming, a Microsoft System Engineer certificate and is a Cisco Certified Network Associate. Shah’s focus remains dialed in on site optimization and the user experience.

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You can be whoever you want to be. If not in your current world, you can change your world.

Shawn enjoys being involved in every aspect of a campaign, which is a good thing, as his account management work has him bridging digital, social, web and traditional disciplines to ensure a tightly-integrated program. Shawn is also a confessed perfectionist and would rather do a job right the first time, than rework something repeatedly, which our clients clearly appreciate.

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Everything’s impossible until somebody does it.

A graduate of not one or two, but three schools! Sonia pairs her extensive Marketing and Advertising acumen from Sheridan and Fanshawe colleges, with an Honors Bachelor degree in Culture and Information Technology from the University of Toronto. Sonia has an inherent craving for knowledge and thrives in the realm of Digital Marketing. Did we say she is certified in Google AdWords and Analytics? We just did.

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The day we adopted my little sister was the best day of my life.

There’s no question that Stefanie has earned her stripes as an efficient, accurate and extremely creative graphic designer. She’ll stop at nothing to ensure our clients’ creative needs are met. Stefanie, who joined OKD in 2000 after graduating from Sheridan College, is a great example of what a designer should be–dedicated, focused and not afraid to push her boundaries.

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Never get comfortable. Things always change.

Steve arrived at OKD with a proven promotional background in the music and entertainment industries. Steve’s ability to leverage media as well as sampling and retail/point-of-sale partnerships, creates “win-win-win” situations with significant value for all promotional partners. His experience with media clients the likes of Shaw Media, Sony-Universal and TVO, makes him a true master in building value-added promotions.

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Susan has made a mark inspiring people and brands for over 30 years.  Her passion for success, accompanied by a strong work ethic, delivers award winning results. Susan’s sincerity is as genuine as her ability to take on any challenge that comes her way. There’s no job too big or budget too small for Susan’s unwavering commitment to her work, exceptional interpersonal skills and extensive strategic and analytical experience.

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Susan represents over 20 years of experience in the areas of marketing and promotion with a focus on Retail Marketing and Consumer Packaged Goods. She has worked with some of the biggest brands in the country and has enjoyed delivering unprecedented results in many Branded Co-promotions. Susan is never afraid to get her hands dirty when it comes to delivering a project. A true team player.

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The best invention is one that hasn’t been discovered yet! The biggest opportunity is to discover it!

In Tammy’s toolbox, you’ll find diplomas in both Marketing and Graphic Design, as well as a knack for simplifying the complex. Tammy brings flare and finesse to many of our clients’ communications. And with over a decade of experience, she has sharpened her skills on a wide range of clientele. There’s “thinking outside the box”, and then there’s Tammy.

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Only you can define what defeats you.

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PrePress

 

Connect.

Finding the right agency can be like searching for a needle in a hay stack. Luckily OKD is like a really strong magnet, place it in proximity to your “hay stack” and voila, there’s your needle!